Powerful Half Ironman coaching to bring out your best
Committed coaching, for the athlete that you are going to be.
Chasing a half distance personal best or qualification slot leaves little margin for error.
Balancing high-performance training with a demanding career often leads to stagnation, deep fatigue, or over analyzing your numbers. Without an objective coach to interpret your training files, it is easy to get stuck in an echo chamber; second-guessing whether your hard blocks are actually making you faster or simply draining your energy.
My coaching replaces that guesswork with a precise, science-informed structure and a genuine partnership. I take over the pressure of optimizing your training load, adapting your workouts seamlessly around your professional calendar so you never waste time on empty mileage. Through consistent contact and rigorous data reviews, we work side-by-side to ensure you show up to race day sharp, healthy, and ready to execute your strategy.
Why Your ambition might be stunting your performance
Ambitious competitors targeting a PB or qualification slot often try to optimize every single metric themselves, forgetting that professional stress limits physical recovery. Without objective guidance to keep your training load in perspective, experienced athletes frequently face:
Compromised Quality Sessions: Squeezing critical high-intensity workouts around a demanding career without adequate recovery, meaning you rarely hit the precise physiological targets required to trigger new adaptations.
The Stagnation Plateau: Missing out on qualification slots or personal bests by minutes because your training has drifted into the “grey zone” of empty mileage, or fading late in the half marathon due to unoptimized pacing and fueling.
Overtraining and Forced Tapers: Ignoring early signs of deep fatigue and pushing through nagging aches out of fear of losing fitness, resulting in arriving at race week exhausted or carrying an injury rather than being properly peaked.
Data Analysis Paralysis: Constantly evaluating your power, pace, and heart rate metrics in isolation, leading to second-guessing your training blocks and race-day strategy without an objective expert to validate your progress.
Dan - 1:1 Coached Athlete
“I found training for my second middle distance trip was really solid even though I had limited time to train. I felt like I was way more prepared for this one and my training was on point“
STATS: PB’d in his second half ironman by 33 minutes at Outlaw Nottingham 2026 in 5:10.
Training Built Around You
Efficient Endurance combines precise, science-informed programming with your actual weekly availability. We eliminate the guesswork from high-performance training by adjusting the training load to match your career and lifestyle constraints. By managing data and recovery as a team, we ensure you build repeatable fitness and arrive at the start line sharp, healthy, and entirely confident in your preparation.
No rigid templates. Just a collaborative, performance-driven partnership.
How We Work Together
Strategic Phase Planning: We reverse-engineer your target 70.3 to break the months ahead into distinct performance phases. We transition methodically from building a robust aerobic base to executing race-specific intensity blocks and simulation workouts, ensuring the plan remains entirely realistic against your professional commitments.
Precision Programming: Your workouts are mapped out in TrainingPeaks based exactly on your available training windows. We establish accurate training zones using your specific performance metrics, adjusting the volume and intensity dynamically based on your recovery and how your week unfolds.
Dynamic Load Management: We manage your training load side-by-side through regular WhatsApp contact and formal weekly reviews. When professional or travel schedules shift, we adapt the workouts together so you never have to guess how to modify a key threshold or interval session on your own.
Rigorous Data Analysis: We review your training files and personal feedback to monitor your physiological development and recovery trends. This collaborative review takes the emotion out of data tracking, giving you a clear understanding of your progress and sharpening your race-day fueling and pacing strategy.
2 Week Free Trial and Unlimited Coach Contact As Standard
Trust takes time and we understand that. It’s why we offer everyone 2 weeks free coaching before any payment.
We also offer unlimited Coach Contact as standard. Why should you be limited to only having a discussion once a week?
Basic Coaching
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Personalised training plan
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Regular feedback & accountability
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Message your coach anytime
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Free in-person sessions (e.g. swim analysis, bike mechanics, flexibility & more based on community needs)
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20% off for multiple family members
Premium Coaching
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Everything in Basic, plus:
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Coach Support at your A-Races Guaranteed
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10% Off Lactate, Vo2 and Aero Testing (Limited Availablity)
Ultimate Coaching
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Everything in Premium, plus:
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Nutrition Planning
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Monthly Lactate Testing
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Bi-Montly Vo2 Testing
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Training Planned Around Testing Results
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Priority Coach Support At Your 'A' Race
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Real World Aerotesting For Cyclists
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Form Analysis For Runners
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1:1 Technique Sessions For Swimmers
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Get In Touch For Personalised Pricing
EXECUTE ON RACE DAY
The ultimate goal of our partnership is to eliminate the performance uncertainty that limits your progress. Together, we address the exact competitive bottlenecks that stand between you and a new milestone—whether that is pacing the bike leg efficiently to protect your running legs, optimizing your race-day nutrition, or perfectly timing your taper.
When your structure is precise and we communicate regularly, the guesswork disappears. Managing these variables side-by-side ensures you step onto the start line feeling calm, focused, and entirely ready to execute your strategy and hit your target.
If you are ready to see how my coaching style can support your performance goals, the next step is a brief introductory call.
